One small jar...changed everything!

Where My Journey Began

In 1988, a friend gave me a large jar of Merino Lanolin Skin Cream from New Zealand.

At the time, I struggled with extremely dry “alligator skin.” I had tried many different creams, but nothing gave me the lasting softness and protection I experienced with lanolin.

That one jar changed everything.

Bringing Merino Lanolin to America

I wanted to understand why lanolin worked so well—and why it was so difficult to find in the United States.

In 1989, I began introducing Merino lanolin products to American customers. What started with personal conversations and samples grew into fairs, health events, conferences, trade shows and retail displays.

We spent many wonderful years at the Minnesota State Fair, later created our website, and eventually brought Merino products to customers across the country through Amazon.

For more than 35 years, I have had the privilege of listening to customers and learning what their skin truly needs.

Listening to Our Customers

Over the years, customers began asking for two additional types of lanolin skincare:

A thick, concentrated balm for especially rough, dry and cracked areas—and a gentle, fragrance-free cream for everyday use.

Those requests inspired me to develop an American-made lanolin skincare line.

And then came...Repair + Revive

Crack Blaster Repair Lanolin Balm is a rich, thick and long-lasting balm created for targeted areas that need intensive moisture and protection.

Revive Nourishing Lanolin Cream is its fragrance-free everyday partner, created to help keep skin feeling soft, comfortable and nourished.

Together, they form a simple skincare system:

Repair for the areas that need extra care. Revive for nourishing moisture every day.

Honoring the Past—Creating the Future

Merino represents the original New Zealand lanolin cream that began my journey.

Repair and Revive represent what came next: an American skincare line created after decades of working personally with customers and understanding their needs.

Although our products have grown, our purpose remains the same—to listen, offer honest and understandable skincare, and stand behind the products we share.

Thank you for being part of this journey.

God bless you and take good care,

Judy Van Steenkiste-Reber
Founder

The captcha you entered is incorrect. Please try again.